Personnel Manual

A manual for CEOs

Personnel Manual by Kevin Wilson of Sterling Practice Management in Glendale, CA

Personnel: Your Most Valuable Resource or Greatest Burden describes the basic principles of personnel management to help create a smoother running practice. Written by Kevin Wilson, Sterling’s Chairman and CEO, this booklet contains three decades of experience distilled down into one easy read.

  • How to motivate staff for increased productivity
  • How to find and hire the right people for the practice
  • The qualities of “employable” versus “unemployable” personnel

Written by a CEO for practice CEOs, this booklet can be worth untold thousands in increased productivity.

“The answers begin with the application of the material in this publication. Once one begins applying these simple, practical, concise principles, magic begins to happen! It has for me.”