Website Privacy Policy

Your privacy is important to us, and so is being transparent about how we collect, use, and share information about you. This Privacy Policy covers the information we collect about you when you use our products or services, or otherwise interact with us (for example, by attending our workshops, events, consulting, training, etc.), unless a different policy is displayed. This policy also explains your choices about how we use information about you. Your choices include how you can object to certain uses of information about you and how you can access and update certain information about you

Please read our Privacy Policy carefully to get a clear understanding of how we collect, use, protect or otherwise handle your Personally Identifiable Information (PII) in accordance with our website.

What information we collect about you

We collect information about you when you provide it to us, when you use our services, when you register on our site, subscribe to a service, fill out a form, answer to a survey and when other sources provide it to us.

Account and Profile Information: We collect information about you when you register for a program or service, create or modify your profile, set preferences, sign up for or make purchases for a Sterling program. For example, you provide your contact information and, in some cases, billing information when you register for the services. You also have the option of adding a display name, profile photo, job title, and other details to your profile information to be displayed.

Content you provide through our products: The services include what we collect and store such as any information about you that you may choose to include. Examples of content we collect and store include: the files and links you provided and/or any information that you provided us regarding your business.

Content you provide through our websites: We collect other content that you submit to our websites, which include social media or social networking websites operated by us. For example, you provide content to us when you provide feedback or when you participate in any interactive features, surveys, promotions or events. 

Payment information: We collect certain payment and billing information when you register for certain paid services. You might also provide payment information, such as payment card details, which we collect via secure payment processing services.

Your use of the services: We keep track of certain information about you when you visit and interact with any of our websites. We also collect information about the teams and people you work with and how you work with them, like who you collaborate with and communicate with most frequently.

Other services you link to your account: We receive information about you when you integrate or link a third- party service with our programs. For example, if you create an account or log into our website using your Google credentials, we receive your name and email address as permitted by your Google profile settings in order to authenticate you. You may also integrate our website with other services you use, such as to allow you to access, store, share and edit certain content from a third party through our services. For example, you may authorize us to access, display and store files from a third-party document-sharing service. Or you may authorize us to connect with a third-party calendaring service so that your meetings and connections are available to you through us.

How we use information we collect

To provide services and personalize your experience: We use information about you to provide services to you. We also include tailored features that personalize your experience, enhance your productivity, and improve your ability to collaborate effectively with others by automatically analyzing the activities of your team to provide notifications, connections and recommendations that are most relevant for you and your team.

For research and development: We are always looking for ways to make our website faster, secure, integrated, and useful to you. We use collective learnings about how people use our websites and feedback provided directly to us to troubleshoot and to identify trends, usage, activity patterns and areas for integration and improvement.

To communicate with you about our programs: We use your contact information to send transactional communications via email and within programs, including confirming your purchases, reminding you of subscription expirations, responding to your comments, questions and requests, providing customer support, and sending you notices, updates, security alerts, and administrative messages. We also provide tailored communications based on your activity and interactions with us. These communications are part of our programs. If an opt-out is available, you will find that option within the communication itself or in your account settings.

To market and promote: We use your contact information and information about how you use the services to send promotional communications that may be of specific interest to you, including by email and by displaying our ads, as well as on platforms like Facebook and Google. These communications are aimed at maximizing what you get out of Sterling’s programs, including information about new features, survey requests, newsletters, and events we think may be of interest to you. We also communicate with you about new product offers and promotions. You can control whether you receive these communications as described below under "Opt out of communications."

For safety and security: We use information about you and your programs’ use to verify accounts and activity, to monitor suspicious or fraudulent activity and to identify violations of policies.

To protect our legitimate business interests and legal rights: Where required by law or where we believe it is necessary to protect our legal rights, interests and the interests of others, we use information about you in connection with legal claims, compliance, regulatory, and disclosures of information.

With your consent: We use information about you where you have given us consent to do so for a specific purpose not listed above. For example, we may publish testimonials or featured success stories to promote Sterling’s programs, with your permission.

With your consent: We share information about you with third parties when you give us consent to do so. For example, we often display personal testimonials of satisfied customers on our public websites. With your consent, we may post your name alongside the testimonial.

We use cookies to understand and save user’s preferences for future visits; to compile aggregate data about site traffic and site interactions in order to offer better site experiences and tools in the future. You can choose to have your computer warn you each time a cookie is being sent, or you can choose to turn off all cookies. You do this through your browser (like Internet Explorer) settings. If you turn cookies off, some features will be disabled, it won’t affect the user’s experience that makes your site experience more efficient and some of our services will not function properly.

Google’s advertising requirements can be summed by Google’s Advertising Principles. Sterling is not using Google Advertising on our website.

California Online Privacy Protection Act (CalOPPA). According to CalOPPA users can visit our site anonymously. Our Privacy Policy is accessible through the link on our homepage of our website. Our Privacy Policy link includes the word “Privacy,” and can be easily found on the page specified above. Users will be notified of any privacy policy changes.

COPPA (Children Online Privacy Protection Act) We do not market to children under 13.

How we store and secure information we collect

Information storage and security

We use data hosting service providers in the United States to host the information we collect, and we use technical measures to secure your data. While we implement safeguards designed to protect your information, no security system is impenetrable and due to the inherent nature of the Internet, we cannot guarantee that data, during transmission through the Internet or while stored on our systems or otherwise in our care, is absolutely safe from intrusion by others.

We strongly recommend that server or data center users configure SSL to prevent interception of data transmitted over networks and to restrict access to the databases and other storage points used.

How long we keep information

How long we keep information we collect about you depends on the type of information, as described in further detail below. After such time, we will either delete or anonymize your information or, if this is not possible (for example, because the information has been stored in backup archives), then we will securely store your information and isolate it from any further use until deletion is possible.

Account information: We retain your account information for as long as your account is active and a reasonable period thereafter in case you decide to re-activate your program’s participation. We also retain some of your information as necessary to comply with our legal obligations, to resolve disputes, to enforce our agreements, to support business operations, and to continue to develop and improve our services. Where we retain information for program improvement and development, we take steps to eliminate information that directly identifies you, and we only use the information to uncover collective insights about the use of our services, not to specifically analyze personal characteristics about you.

Marketing information: If you have elected to receive marketing emails from us, we retain information about your marketing preferences for a reasonable period of time from the date you last expressed interest in our services, such as when you last opened an email from us or ceased using your account.

How to access and control your information

You have certain choices available to you when it comes to your information. Below is a summary of those choices, how to exercise them and any limitations.

Your Choices:

You have the right to request a copy of your information, to object to our use of your information (including for marketing purposes), to request the deletion or restriction of your information, or to request your information in a structured, electronic format.

Deactivate your account: If you no longer wish to use our services, you may be able to request cancellation of your account. Please contact us to deactivate your account.

Request that we stop using your information: In some cases, you may ask us to stop accessing, storing, using and otherwise processing your information where you believe we don't have the appropriate rights to do so. Where you gave us consent to use your information for a limited purpose, you can contact us to withdraw that consent, but this will not affect any processing that has already taken place at the time. You can also opt-out of our use of your information for marketing purposes by contacting us, as provided below. When you make such requests, we may need time to investigate and facilitate your request. If there is delay or dispute as to whether we have the right to continue using your information, we will restrict any further use of your information until the request is honored or the dispute is resolved.

Opt out of communications: You may opt out of receiving promotional communications from us by using the unsubscribe link within each email, updating your email preferences within your Service account settings menu, or by contacting us as provided below to have your contact information removed from our promotional email list or registration database. Even after you opt out from receiving promotional messages from us, you will continue to receive transitional messages from us regarding our services. You can opt out of some notification messages in your account settings.

Send "Do Not Track" Signals: Some browsers have incorporated "Do Not Track" (DNT) features that can send a signal to the websites you visit indicating you do not wish to be tracked. Because there is not yet a common understanding of how to interpret the DNT signal, our services do not currently respond to browser DNT signals. You can use the range of other tools we provide to control data collection and use, including the ability to opt out of receiving marketing from us as described above.

Changes to our Privacy Policy

We may change this Privacy Policy from time to time. We will post any Privacy Policy changes on this page and, if the changes are significant, we will provide a more prominent notice by adding a notice on our homepages, login screens, or by sending you an email notification. We will also keep prior versions of this Privacy Policy in an archive for your review. We encourage you to review our Privacy Policy whenever you use the services to stay informed about our information practices and the ways you can help protect your privacy.

Contact Us

Your information is controlled by The Emery Wilson Corporation d.b.a STERLING. If you have questions or concerns about how your information is handled, please contact us directly at or call 1-800-325-6364.

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